predictive analytics

The flexibility and strength of artificial intelligence make the technology a valuable asset for operators Predictive analytics is helping casino operators boost their marketing results in a variety of ways. Based on artificial intelligence (AI), they can use the data to define the best consumer segments to target, to decide if a campaign will be

The online gaming industry is synonymous with technological innovation Predictive analytics is not a new concept – it’s been used for decades, especially in the gaming industry. However, the advancements seen in the area of artificial intelligence (AI) is taking it to an entirely new level, and the iGaming industry is prepared to take full